Frequently asked questions

Find more information about the Bâton Rouge concept below: our creations, their composition, the packaging, our commitments...

The experience

There are 4 main stages.

First step: choosing color & texture.

Second step: testing on the mouth or skin (hand, forearm) until you are completely satisfied.

Third step: choosing the perfume and validating your formula.

Fourth and final step: manufacturing before your eyes in the laboratory (in the store)!

Your 100% tailor-made lipstick, made before your eyes, costs €50.

You leave straight away with it!
You co-create your product and once validated, it only takes 10/15 minutes to manufacture it.

Allow between 10 and 15 minutes depending on the formula.

You have no idea what suits you, or the current trends?
Our Make Up experts are there to advise you and guide you through your creation.

Quite ! Via our website or in store you can buy a gift card to offer this unique experience to a loved one.

Making an appointment

We are open Monday to Sunday from 11 a.m. to 7:30 p.m. without interruption!

This is not obligatory! Only if you want to respect a particular niche.

You can make an appointment Monday to Friday from 11 a.m. to 6:30 p.m.

For organizational reasons, it is not possible to make an appointment for Saturday and Sunday but you can of course go to the store on these days! We will welcome you with pleasure.

On the MAKE AN APPOINTMENT page of the site or by telephone at: 0175573730
You can also make an appointment by stopping by the store with the Make Up experts.

You can obviously come in groups!

It is possible to make up to two appointments maximum at the same time.

On average, it takes 30 minutes from your arrival to receiving your lipstick.

This includes the advice and design part of the lipstick with our Make Up Artists and its manufacture in our laboratory.

The store at 50 rue des Francs Bourgeois in Paris is currently our only point of sale!

Our lipsticks

You have the choice between 3 solid textures (matte, satin and natural) and 2 liquid textures (gloss and matte).

Our solid formulas

Matte : Matte finish with a velvety, powdery effect on the lips. Its hold is optimal and does not dry out the lips. Easy to break down and enriched with castor oil for ultimate comfort.

Satin : Shiny and satin finish. Its texture is light and comfortable. Easy to apply and enriched with castor oil for ultimate comfort.

Natural : Clean and vegan formula with 97.5% ingredients of natural origin. Enriched with castor oil, its texture is melting and rich. Nourishing sensation that envelops the lips for a semi-matte to satin finish.

Our liquid formulas

Matte : Very long-lasting velvety matte finish. Easy to apply with its precise tip and creamy texture. Does not run or dry out lips thanks to castor oil. Bare lip effect thanks to its light texture.

Gloss : Very shiny finish with its light, non-sticky texture. Modular pigmentation (very intense to more transparent) depending on your desires. Comfortable, the shine gradually fades leaving lips colored. Touch-up necessary to maintain shine. Vegan formula.

It's up to you ! You can either choose not to use perfume or choose one from our 5 100% natural perfumes, without allergens and without essential oils.

Our solid lipsticks are indeed refillable!

Two options:

If you wish to reorder the same formula, simply tell us your name. Each of your formulas is carefully recorded in store to monitor product manufacturing.

If you wish to change the color or finish, nothing could be simpler, we repeat the same process as the first time (choice of color and texture, fitting, choice of perfume and validation).

Our engagements

The ingredients in our lipsticks are 97.5% natural, with castor oil being the main component in all our formulas.

Our liquid lipsticks (gloss and matte liquids) are vegan. Solid lipsticks (matte, satin and natural) contain beeswax.

We produce all our lipsticks on demand in our boutique lab in Paris, avoiding waste, our carbon impact and our waste are thus limited.

Our packaging is refillable and we have chosen to replace the secondary packaging with a pretty GOTS certified organic cotton pouch (woven, sewn and printed in France).

custom made


developed in France