about
Bâton Rouge Paris
Created in 2021, Bâton Rouge is an independent and alternative French cosmetics brand, for ever more responsible and inclusive beauty.
Our lipsticks are 100% tailor-made and eco-responsible.
Each lipstick is co-created with our Make-up Artists just for you and made directly in our Parisian boutique for the ultimate experience!
your lipstick, your creation
Step 1 - color
You have endless possibilities:
reproduce the color of your old favorite lipstick, match the color to an outfit or an accessory, create the color that comes to mind, or let yourself be guided by the advice of our passionate Make-up Artists.
Step 2 - texture
A formula according to your desires:
matte, satin, natural (97.5%), gloss or liquid matte.
It's up to you !
Step 3 - perfume
With or without perfume?
You can choose from our range of 100% natural and allergen-free perfumes.
Co-created with our makeup artists
A co-creation with passionate Make-up artists, experts in color and the latest trends.
Your lipstick is made before your eyes in our store for a unique sensory experience.
You leave with your freshly made lipstick for the price of €50.
our engagements
We have rethought the entire lipstick design chain: from formulation to distribution, including manufacturing. At Baton Rouge, everything is done transparently, in one place. Our carbon impact and waste are thus limited.
Made only on demand, we produce just what is needed when needed, thus avoiding waste.
Our packaging is eco-friendly thanks to their refill system and we have also eliminated secondary packaging.
We want to offer you the best with careful sourcing of our ingredients, such as castor oil as the main ingredient in all our formulas.
Our awards
The Paris Shop & Design Award recognizes the most beautiful and innovatively designed retail spaces each year. In 2022, Baton Rouge had the immense honor of receiving this prestigious award in the Wellness, Health, and Beauty category. Special mention goes to our architect, Clémence Orsini ofOrsini Daventure.
A mark of recognition and a guarantee of quality for consumers, the Made in Paris label promotes the diversity and richness of Parisian manufacturing. This label responds to strong demand from Parisians and tourists for objects embodying Parisian identity and traditions, showcasing the full richness of local production and the dynamism of craftsmanship! After winning in the innovation category in 2023, Baton Rouge has once again been awarded the label in 2024.